OPINION: This article contains commentary which may reflect the author's opinion
Left-wing media seems to be having a hard time as of late.
Early in May, Chris Licht was named the president of CNN. Licht has hinted that he would move CNN away from leftist opinion-led shows that have dominated the network in recent years.
A month before Licht arrived, CNN’s streaming service, CNN+ was pulled from the air as it failed to attract viewers. Because seriously who wants more CNN?
That left former Fox News anchor and anti-Trumper Chris Wallace without a job as he left Fox to get away from the massively popular populist, Tucker Carlson.
Of course, there was Chris Cuomo who was fired after an investigation found he had supported his brother Andrew through a sexual misconduct scandal.
And now the woes have spread to another leftist outlet.
Chuck Todd’s “Meet the Press Daily” on MSNBC will move to streaming-only and will be renamed “Meet the Press Now.” MSNBC and NBC execs decided on the move.
Apparently, the company believes it can succeed where CNN failed.
On MSNBC, the 1 pm hour where Todd’s show previously aired is now called “MSNBC Reports,” hosted by longtime anchor Chris Jansing.
Todd concluded his last show with the following remarks: “I want to take a moment to remind people of our mission here: to share with you what you need to know about what’s happening in Washington and in American politics, and most importantly, explaining why it happened, and why it matters to you. I’ve always been a big believer in finding new ways to reach new audiences. So we know where you are. And putting Meet the Press on NBC News NOW, five days a week, is at the forefront of where we want to be in streaming news. It was a no-brainer. We know you are here because you’re simply looking for smart, honest news and analysis. That’s all. Which has been, and always will be the driving force behind Meet the Press.”
A statement by Noah Oppenheim, the president of NBC News reads: “NBC News is the leader in streaming news. Since our launch, we’ve been committed to delivering the best of NBC News’ journalism, free, to streaming audiences everywhere.”
“Chuck was one of the first broadcast anchors to see the massive potential of streaming and bringing Meet the Press’s daily franchise to NBC News NOW reinforces the platform’s status as the destination for news on streaming,” Oppenheim continued.
The senior vice president of editorial for NBC News, Janelle Rodriguez, sent a memo to those working at the outlet about the change and Todd’s time with the company:
“His enthusiasm about growing ‘Meet the Press’ beyond the Sunday show and evolving the legacy program for the streaming audience is a prime example of our mission at News NOW: to bring viewers the best of what NBC News has to offer.”
Todd was called out today by Mollie Hemingway for an insane rant about the decision to overturn Roe v. Wade.
Abortion activist Chuck Todd says that if you question the legitimacy of something you're an insurrectionist who is a threat to democracy. Here he's doing just that. His rules. https://t.co/RY75LLzvc1
— Mollie (@MZHemingway) June 24, 2022
Chuck Todd's ridiculous comments only prove to me nobody's watching his show and he's trying to drum up an audience pic.twitter.com/7AZm8sXrq2
— Laura Di Bella (@LauraDiBella15) June 5, 2022
Conservative Brief reported on MSNBC woes:
The far-left network is currently facing a slew of serious issues.
MSNBC host Rachel Maddow recently returned from her nearly two-month hiatus to deliver some bad news to her die-hard liberal viewers.
Maddow revealed that she’s going to be taking more time off and only hosting her show one day per week.
Maddow only hosting “The Rachel Maddow Show” once a week has failed to attract viewers, particularly in the critical demographic.
During a segment on her show last month, the host announced that starting in May, she will only host her show on the network once a week while she continues to work on “other projects.”
Since then, the ratings are abysmal.
Fox News had this on Maddow’s fall:
Since “MSNBC Prime” debuted on May 3, it has averaged 1.2 million viewers, shedding 33% of the 1.7 million that Maddow pulled in from the beginning of the year through her first once-a-week edition.
Things are even worse among the advertiser-coveted demographic of adults age 25-54, as “MSNBC Prime” has attracted only 114,000 average nightly viewers among the critical category for a 47% decline from the 214,000 that Maddow averaged through May 2.
By comparison, Fox News’ 9 p.m. ET timeslot competition, “Hannity,” has crushed “MSNBC Prime” by 252% among the key demo since MSNBC’s new program premiered.
This week’s edition of Maddow’s now-weekly show averaged only 160,000 viewers among the key demo on May 23. The alarmingly low turnout among viewers coveted by advertisers was down 30% compared to her May 16 episode and 42% compared to the May 9 edition.
Jeffrey McCall, a media studies professor at DePauw University, believes MSNBC executives are concerned about Maddow’s show only being hosted once a week and how her ratings have plummeted.
“Sensible viewers see more practical problems right in front of them every day in gas prices, inflation, sinking retirement accounts, baby formula shortages, and the list goes on,” McCall explained.
McCall is definitely on to something. The Biden administration has turned the country into a flaming dung heap of economic misery, and Todd and Maddow shill for Biden’s team. Of course people won’t want to watch them.